English Version
Follow me on X: @punisherpapi • IG: @punisherpapi
📓 Tuesday, September 9, 2025 – 11:47 p.m.
Today was my youngest sister’s birthday.
Twenty-eight years ago she came to this earth in her own space suit of flesh and bones, ready to write her story.
I’ve had a complicated relationship with her. Some days we get along, other days we don’t. That’s family.
On the way to Target to pick up a birthday card, I had Apple’s keynote playing — another new iPhone being announced.
I remembered when those keynotes felt magical. Back when a product reveal felt like a piece of culture, not just another iteration. Now it’s colors, specs, marketing. Today the big reveal was orange — the iPhone’s new favorite color of the year.
Steve Jobs.
That dude was awesome. Yeah, he was an asshole sometimes. But he was an artist in his way.
His keynotes had magic. You could see his preparation. What struck me most was that he cared.
He cared.
Everything mattered.
Jobs obsessed over details — even the hue of a color in Google’s map app. He made tech sound human, poetic. “Touching the internet with your hand.”
Tim Cook doesn’t have that. He’s efficient, competitive, maybe even narcissistic. But he doesn’t radiate humanity. The presentations reflect that.
The magic has eroded since Steve left.
And thinking about my sister’s birthday today, I realized: maybe it’s important to obsess over the hue of our lives too.
Why not?
Leave a Reply